Er. Deepak Singla & Dr. Rosy Singla

(Rosy Foods)

The Dynamic Duo

This is a story about a couple who lived in the heart of Punjab, Patiala, and fueled each other’s dreams. Er. Deepak Singla is a civil engineer by profession and is research-oriented, and the added bonus is that his wife, Dr. Rosy Singla, is a food scientist. Both did a lot of research work on fruit and vegetable waste and have come up with organic liquid fertilizer, which is a boon to our society.
Being an environmentalist and a civil engineer, he always thought of creating a single product that could solve many problems prevailing in our society, and the Swach Bharat Abhiyaan gave it a green signal. The product is prepared from fruit and vegetable waste, which helps in waste reduction and helps in improving soil quality, which is deteriorating day by day in Punjab and India.
In 2016, Deepak and his wife Rosy launched a premium range of herbal, organic, and nutraceutical fertilisers under the brand Ogron: Organic Plant Growth Nutrient Solution
They believe organic production will reduce chemical imports and will help in boosting our economy. Moreover, it will solve the health issues that have cropped up due to the mass usage of chemicals and pesticides. The air , water, and soil pollution will be treated if organic production is there.
Professor Deepak tried to solve problems faced by farmers by offering them a natural product that can increase the fertility levels of their land, can decrease the pesticide residue, and can convert it to organic land in three to four years with its continuous usage. It promotes the growth of all types of plants and crops. It is a natural organic fertiliser and helps in bioremediation also.
The product is in liquid form, so uptake by the plant is easier. They both shared a similar vision and a set of values that became their most powerful tools in fueling the other’s business passion. Their aim was to create a brand that prioritised the use of standardised herbs and organic waste to create a premium range of fertilisers.
Their driving force was to decrease the health problems that are being faced by people, like cancer, lactose intolerance, and wheat allergies, which are increasing day by day due to the excessive and overuse of chemical fertilisers and pesticides. At the same time, they developed organic products that are environment friendly and in harmony with nature, thus preserving land, water, and air for future generations to come.
This helped them to utilise the waste as well as serve society with a healthy alternative for plant growth and the kitchen garden instead of using chemicals.
So far, this duo has successfully reduced 30 tonnes of waste till date. Organic farmers from nearby areas and nurseries are giving them an approximate sale of more than Rs. 15000/-per month and sales are increasing with an increase in awareness among people
In the year 2021, Dr. Rosy Singla thought, why not serve society with the goodness of a diet? A healthy diet is a form of holistic medicine that focuses on promoting balance between your body and mind. Then she came up with the unique concept of Rosy Foods, with valuable experience of 15 years and tons of research and hard work.
Being a food technologist and knowing so much about the chemistry of foods, she was always keen to help people treat their health issues with correct diet patterns. She has done a lot of research on food technology, and her partner, being an environmentalist, has always been a great support. Although it was a bit difficult to manage with a job, her husband supported him and motivated her to start millet-based food products. She did consultancy for two firms and planned diets for pregnant and lactating mothers and for children as well.

List of products

● Chanoats
● Ragi pinni:
● Chia Protein Laddu
● Nutra Berry Delight(Amla Chutney)
● Mango Boost(Aam Panna)
● Pear chatka
● Soya crunch
● Honey choco nut balls
● Ragi chakli
● Bajra laddus
● Natural plant protein powder
● Millet Savoury
Various government schemes like Aatmanirbhar Bharat, Make In India, Startup India and many more have acted as the main pillars to boost Rosy Foods.
The idea is to address the health problems of Punjab people and Indians. Since Dr. Rosy is a firm believer that a diet has the power to cure many diseases. As they say, “Thy Medicine, Thy Food.”
Dr. Rosy wanted to address these issues in greater detail, so she curated foods that would cater to
● Undernutrition in children as well as pregnant women,
● To use foregone grains (millets) as a healthy alternative to serve society.
● preparing food items with therapeutic effects for specific groups of people, like diabetics and heart patients.
● To solve environmental issues with the use of millets, like water level in soil and pesticide requirements,
Dr Rosy has successfully opened a Regd office cum store at Green Complex Market, Bhadson Road, Patiala. For customers’ ease and convenience, they’ll start selling their products online.

Message for farmers from Er. Deepak Singla

Chronic illnesses are becoming more prevalent. One of the main causes is chemical farming, which has increased crop yields numerous times but poisoned all of our food products in the process. However, there is currently no immediate replacement for chemical farming that would allow farmers to attain tremendous crop yields and meet the world’s food needs. India has a 1.27 billion population. But another issue that affects us all is the exponential rise in non-curable diseases. We must take this matter extremely seriously. The best alternative might be organic farming. It is the most affordable technology because producing organic manures requires the fewest resources and labor.

A message for farmers from Dr. Rosy Singla

The value chain for millet and millet-based goods, especially the ready-to-eat category, needs to be promoted and strengthened in light of 2023 being the UN-designated International Year of Millets. Millets are becoming well known as climate-smart crops with significant nutritional and health advantages. To improve the ecological balance and the health of the populace, millet farming needs to make serious efforts to become more widely practised. Our state is currently experiencing a severe water crisis due to a sharp decline in the water table brought on by rice production. Compared to rice, millets use a lot less water to produce tonnes of grain.
Millets are good for us, good for the planet, and good for the farmer too.